What does Acxiom company do?

What does Acxiom company do?

Acxiom (pronounced “ax-ee-um”) is a Conway, Arkansas-based database marketing company. The company collects, analyzes and sells customer and business information used for targeted advertising campaigns.

What does Acxiom specialize in?

Acxiom is an identity-based marketing company and data broker that specializes in personalized marketing. The company provides customer tracking and preferences across numerous sites and digital mediums.

What companies use Acxiom?

Acxiom’s customers have included big banks like Wells Fargo and HSBC, investment services like E*Trade, automakers like Toyota and Ford, department stores like Macy’s — just about any major company looking for insight into its customers.

Is Acxiom now LiveRamp?

The Company also announced that it has transferred the Acxiom brand to IPG and changed its name to LiveRamp Holdings, Inc. as of today’s market close. Beginning tomorrow, October 2, 2018, its common stock will trade under the ticker symbol “RAMP” on the New York Stock Exchange.

Is Acxiom a good place to work?

94% of employees at Acxiom LLC say it is a great place to work compared to 57% of employees at a typical U.S.-based company. Source: Great Place to Work® 2021 Global Employee Engagement Study.

Is Acxiom a data broker?

Acxiom is one of the leading global data brokers. As one of the largest data brokers, this company offers data across 62 countries and 2.5 billion consumers. This is about 68% of the world’s internet population. They collect comprehensive global data to connect market technology with advertising execution.

Who owns Acxiom?

The Interpublic Group of CompaniesAcxiom / Parent organization

Does Acxiom still exist?

A leader in identity, customer data management and the ethical use of data for more than 50 years, Acxiom now helps thousands of clients and partners around the globe work together to create millions of better customer experiences, every day.

What happened to Acxiom?

(NYSE:IPG), a global marketing and advertising agency, has entered into a definitive agreement to acquire the legacy business of Acxiom Corp. for $2.3 billion on Monday (July 2). The sold division includes Acxiom’s Marketing Solutions, which accounts for nearly three-fourths of the company’s revenue.