What is selective distribution quizlet?

What is selective distribution quizlet?

Selective distribution is defined as selling through a limited number of qualified retailers. Selective distribution requires companies take an active role in vetting and deciding on appropriate retailers. Selective distribution, in general, supports higher prices than does intensive distribution.

Where does exclusive distribution take place?

Exclusive distribution takes place when a supplier grants a distributor exclusivity of the sale of the contract goods or services within a territory, or to a specific group of customers. In exchange, the distributor will usually agree to sell goods or services of the supplier’s competitors.

What is an exclusive distribution strategy?

Exclusive distribution is a distribution strategy whereby a producer sells its products or services in only one retail outlet in a specific geographical area.

What is inclusive distribution?

Inclusive distribution is a type of distribution that is used by companies that want to approach low-income consumers, distributors and retailers. By doing so, such businesses are able to reach out to low-income entrepreneurs and low-income farmers.

What is exclusive distribution rights?

A distribution system, in which a company grants exclusive rights on its products or services to another company, for example, the right to exclusive territory. The supplier grants exclusivity to incentivise the distributor to promote the product and provide better service to customers.

What products use exclusive distribution?

The industries that often engage in exclusive distribution are: High-tech electronics companies. Women’s clothing manufacturers. Automakers….Some companies that often use exclusive distribution are:

• Samsung.
• Gucci.
• Lamborghini.
• Apple.
• BMW.
• Mercedes.

What is exclusive & intensive distribution?

An intensive distribution strategy involves selling a product in as many outlets as possible. Selective distribution involves selling a product at select outlets in specific locations. Exclusive distribution involves selling a product through one or very few outlets.

What is an exclusive distribution right?

An exclusive distribution agreement is an agreement between a distributor company and a supplier company that grants the distributor exclusive rights to sell the suppliers goods. This means that the supplier agrees to now allow another distributor to sell its goods for the duration of the agreement.

What is exclusive distribution and selective distribution?

Selective distribution involves selling a product at select outlets in specific locations. Exclusive distribution involves selling a product through one or very few outlets.

What is exclusive distribution and its example?

Distribution is exclusive when only certain retailers are given the option of carrying a product in its store. Exclusive distribution is an agreement between a supplier and a retailer granting the retailer exclusive rights within a specific geographical area to carry the supplier’s product.

What is exclusive and intensive distribution?

What are the characteristics of exclusive distribution?

Characteristics of Exclusive Distribution

• Single branding by the distributor.
• Exclusive territory rights to sell goods.
• No role of wholesalers.
• Exclusivity of high quality goods.

What is exclusive distribution and example?

This is another way for a supplier to brand its product as exclusive. Businesses that carry luxury brands often utilize exclusive distribution as a method of enhancing their brand images. Other types of products that utilize exclusive distribution are automobiles, women’s apparel, major appliances and furniture.

How do you identify an exclusive distribution?

Exclusive distribution definition is a kind of distribution a manufacturer or supplier authorizes only one distributor to carry out within a definite region. Such a distributor becomes the sole authorized seller of the manufacturer’s specific products.

What is extensive distribution?

What is Extensive Distribution? It’s a distribution strategy that aims to spread the word about a specific product or product line to multitudes of people. Because of its complexity, this distribution strategy is able to target a number of delivery channels for maximum results.

What is intensive selective and exclusive distribution?

What is a selective distribution?

making a product available in more than one outlet, but not in as many as are willing to stock it; also referred to as Selective Selling.